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TXST Athletics Logo Usage and Guidelines

The TXST Athletics logo is a new way to represent the university boldly and proudly.

TXST Primary Athletics Logo

TXST Primary Logo
TXST Primary Logo
  • The TXST Primary Athletics Logo may not be substituted for the Texas State University Primary Logo.
  • The logo is a registered service mark.

TXST Banner Logos

TXST Banner Logos
TXST Banner Logos
  • The TXST Banner logos may not be substituted for the Texas State University Primary Logo.
  • TXST Banner logos should be used for audiences who are not familiar with Texas State.
  • The logo is a registered service mark.

Additional TXST Athletics Logo and Banner Logo Guidelines

Minimum size

  • The logos must be at least 1.5 inches wide.
TXST clear space
Clear space requirements

Clear space 

  • Use .25 inches of clear space when your logo is 1.5 inches to 2.5 inches wide.
  • Use 1/3 the height of the logo when your logo is larger than 2.5 inches.

System statement artwork

  • The system statement artwork is not required on pieces using only a TXST Athletics logo.
TXST Color variations
Alternate colors

Alternate colors 

  • Multiple approved color options are available.
  • You must make sure background colors or photos provide enough contrast with logos.

Which TXST Athletics logo should I use?

I'm talking to... I'm making... Use the...
An internal audience (students, faculty or staff) A print or digital marketing piece (brochure, poster, postcard, PDF, presentations, etc.) TXST Primary Athletics Logo
An external audience (prospective students, peer institutions, conference attendees, the community, etc.) A print or digital marketing piece (pull-up banner, brochure, poster, postcard, PDF, presentations, etc.) TXST Primary Athletics Logo AND Texas State University must be spelled out within the text.
OR
TXST Primary Athletics Logo AND the Texas State University Primary Logo OR an Academic and Administrative Logo
OR
TXST Texas State Banner Logo
Both an internal and external audience A promotional item (pen, coffee mug, T-shirt, etc.) Any TXST Athletics logo
Both an internal and external audience A graphic for the web or social media Any TXST Athletics logo, but do not use the TXST Athletics logo as an avatar on your social channels

Unapproved logo styles and usages

Any variation or alteration of the registered trademark is strictly prohibited by law.

TXST Drop Shadow - Dont
Don't add drop shadows.
TXST Logo - Don't make the white fill transparent
Don't make the white fill transparent.
TXST Logo - Don't create own banners
Don't create your own banners.
TXST Logo - Don't remove or change elements
Don't modify or remove elements of the logo.
TXST Logo - Dont use unapproved colors
Don't use unapproved colors.
TXST Logo - Don't resize or stretch
Don't resize without maintaining proportions.
TXST Logo - Don't add patterns
Don't add patterns to the logo.

Ready to request a TXST Athletics Logo?